Wednesday, May 9, 2012

"Froyo"

When I first saw this bright patterning that had just been painted on the side of this building on Bloor St I didn't realize that it was a sign spelling out Froyo which is part of the trademark of Yogurty's, a chain of fat-free & low-fat frozen yogurt stores. The Canadian company started in 1987 but this store just opened. I really like the spot of colour it brings to the street!
Taking part in Signs, Signs. For more signs click here.
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27 comments:

  1. Luna MirandaMay 9, 2012 at 1:15 PM

    we have branches of Froyo here...i like their colorful sign.


    Signs

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  2. AnonymousMay 9, 2012 at 1:38 PM

    Nice building! & colors!

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  3. UnknownMay 9, 2012 at 1:40 PM

    They should choose this for the chain logo. It's great!

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  4. Sallie (FullTime-Life.comMay 9, 2012 at 1:43 PM

    Colorful! I kinda' had to do a little chair-yoga to read it at first, but I finally saw that it really did spell Froyo! I'd never miss it again.

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  5. Paul in Powell RiverMay 9, 2012 at 2:03 PM

    It does spruce up the side of a plain-jane building.

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  6. JackMay 9, 2012 at 2:36 PM

    Terrific color, RedPat. Something about it makes me smile.

    Thanks for your visits while I was away. I enjoyed reading your comments, even though I didn't have the ability or time to read your blog. But, now I am back!

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  7. AnonymousMay 9, 2012 at 2:46 PM

    Very colourful, it would certainly brighten up even the dullest f days!

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  8. Taken For GrantedMay 9, 2012 at 3:21 PM

    Great colors. The design seems more modern art than advertising.

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  9. Gemma WisemanMay 9, 2012 at 4:10 PM

    I do not know the Froyo chain, so for me, this style of sign would make me pause to consider it! Good advertising!

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  10. HalcyonMay 9, 2012 at 5:11 PM

    It seems a lot of people have food signs today. And I'm suddenly craving something sweet! :)

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  11. DianneMay 9, 2012 at 5:44 PM

    it's colorful and creative without taking over the building and street

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  12. ArtandArchitecture-SF.comMay 9, 2012 at 6:20 PM

    What fun, advertisement without being blatant advertising. Delightful. They have chosen some really snappy colors for their store.

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  13. PatMay 9, 2012 at 6:20 PM

    Pretty cool! I didn't realized that it spelled something until you mentioned it!

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  14. hamiltonMay 9, 2012 at 6:44 PM

    you know,I have never been in a Yogurty's, so was also not familiar with Froyo's
    it is very bright and summery looking.

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  15. LesleyMay 9, 2012 at 8:13 PM

    oh dear, it looks almost like graffiti, except that it is too neat.

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  16. SharonMay 9, 2012 at 8:48 PM

    Pretty colors!

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  17. Regina KMay 9, 2012 at 9:07 PM

    I like the colorful sign and the blue front on the building.

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  18. LúciaMay 9, 2012 at 10:02 PM

    Cool and beautiful (but I do prefer the traditional ice cream)! ;-)

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  19. JimMay 9, 2012 at 10:40 PM

    That's great.

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  20. Chrissy BrandMay 10, 2012 at 3:17 AM

    Nice and bright, refreshing too, I like the building.

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  21. AndyMay 10, 2012 at 5:33 AM

    I can see how you would miss the word. The paint job makes the place look nice and clean. That's important when you are selling food products.

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  22. ShaunMay 10, 2012 at 8:36 AM

    There cannot be many building left in your area that hasn't had a make over, either with designs or graffiti.
    Lovely contrasting colours though, captured well.

    Shaun
    Valleys ShutterBug

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  23. EG CameraGirlMay 10, 2012 at 9:52 AM

    It's an attractive, distinctive logo.

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  24. WayneMay 10, 2012 at 11:59 AM

    Is this one of those self-serve yogurt places?

    I see yogurt places in most cities I visit but so far they're scarce in Vancouver. We have a couple of Yogen Früz but they're mostly in malls.

    I'll almost always stop for frozen yogurt.

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  25. genieMay 10, 2012 at 1:30 PM

    What clever and unique signage. I love seeing the logo going down the side of the building. So colorful.genie

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  26. PerthDailyPhotoMay 13, 2012 at 12:18 PM

    Oh well spotted Pat, even looking then I'm not sure I would have spotted it, I was sort of looking down the way note side ways..very clever!

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  27. Melbourne Australia PhotosMay 13, 2012 at 4:41 PM

    Now that you said it, I can see the "Froyo" sign... :-)

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