Wednesday, May 9, 2012

"Froyo"

When I first saw this bright patterning that had just been painted on the side of this building on Bloor St I didn't realize that it was a sign spelling out Froyo which is part of the trademark of Yogurty's, a chain of fat-free & low-fat frozen yogurt stores. The Canadian company started in 1987 but this store just opened. I really like the spot of colour it brings to the street!
Taking part in Signs, Signs. For more signs click here.

27 comments:

Luna Miranda said...

we have branches of Froyo here...i like their colorful sign.


Signs

Anonymous said...

Nice building! & colors!

Unknown said...

They should choose this for the chain logo. It's great!

Sallie (FullTime-Life.com said...

Colorful! I kinda' had to do a little chair-yoga to read it at first, but I finally saw that it really did spell Froyo! I'd never miss it again.

Paul in Powell River said...

It does spruce up the side of a plain-jane building.

Jack said...

Terrific color, RedPat. Something about it makes me smile.

Thanks for your visits while I was away. I enjoyed reading your comments, even though I didn't have the ability or time to read your blog. But, now I am back!

Anonymous said...

Very colourful, it would certainly brighten up even the dullest f days!

Taken For Granted said...

Great colors. The design seems more modern art than advertising.

Gemma Wiseman said...

I do not know the Froyo chain, so for me, this style of sign would make me pause to consider it! Good advertising!

Halcyon said...

It seems a lot of people have food signs today. And I'm suddenly craving something sweet! :)

Dianne said...

it's colorful and creative without taking over the building and street

ArtandArchitecture-SF.com said...

What fun, advertisement without being blatant advertising. Delightful. They have chosen some really snappy colors for their store.

Pat said...

Pretty cool! I didn't realized that it spelled something until you mentioned it!

hamilton said...

you know,I have never been in a Yogurty's, so was also not familiar with Froyo's
it is very bright and summery looking.

Lesley said...

oh dear, it looks almost like graffiti, except that it is too neat.

Sharon said...

Pretty colors!

Regina K said...

I like the colorful sign and the blue front on the building.

Lúcia said...

Cool and beautiful (but I do prefer the traditional ice cream)! ;-)

Jim said...

That's great.

Chrissy Brand said...

Nice and bright, refreshing too, I like the building.

Andy said...

I can see how you would miss the word. The paint job makes the place look nice and clean. That's important when you are selling food products.

Shaun said...

There cannot be many building left in your area that hasn't had a make over, either with designs or graffiti.
Lovely contrasting colours though, captured well.

Shaun
Valleys ShutterBug

EG CameraGirl said...

It's an attractive, distinctive logo.

Wayne said...

Is this one of those self-serve yogurt places?

I see yogurt places in most cities I visit but so far they're scarce in Vancouver. We have a couple of Yogen Früz but they're mostly in malls.

I'll almost always stop for frozen yogurt.

genie said...

What clever and unique signage. I love seeing the logo going down the side of the building. So colorful.genie

PerthDailyPhoto said...

Oh well spotted Pat, even looking then I'm not sure I would have spotted it, I was sort of looking down the way note side ways..very clever!

Melbourne Australia Photos said...

Now that you said it, I can see the "Froyo" sign... :-)